SYNERGY brought kombucha to the mass market and has been a category leader for 25 years.
Using eye-catching, delicious designs to engage consumers and uphold the legacy of a category leader, I maximized my skills to provide 360° solutions to this fermented foods giant. Whether through print and packaging, motion graphics for digital display ads and social media, or micro sites and email marketing, I was able touch every part of this brand.
Flavor Co-Creation Microsite
An interactive microsite for users to play with combinations of ingredients, label colors and flavors names to cultivate their perfect SYNERGY creation. The winning creations receive prizes and free product, all users receive a sharable card and learn about the company’s extensive flavor line and ingredients.
How To Create Your Dream Flavor:
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![creation landing page]()
How To
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![creation micro site]()
Visit Site
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![creation interface]()
Get Creative
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![final creation preview]()
Submit and Share
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![prize details]()
Win Big
Desktop & Mobile Creation Micro-Site
Marketing Emails
Shelf Talker
Hangtags
Begin Within Campaign
A 360° campaign to educate new and loyal customers alike about the many health benifits of raw kombucha. Health and well-being begin within, and SYNERGY raw kombucha provides more probiotics and essential nutrients than any other brand.
Paid Video Ads
Shopper Marketing POS
